majestic london: clerkenwell design week 2026

majestic london: clerkenwell design week 2026

Created to support Majestic London’s presence at Clerkenwell Design Week 2026, this concept installation was developed as a series of CGI visualisations and animation set within The Order of St John, one of the festival’s most distinctive exhibition venues.

Drawing inspiration from the architecture of the historic space, the installation places two Majestic shower enclosures within a freestanding structure defined by soft curves, arched openings and a restrained material palette. The intention was to create something that felt connected to its surroundings rather than simply placed within them.

Light became a central part of the concept. Referencing the dramatic windows and scale of the venue, the visualisation focused on atmosphere and reveal, allowing the architecture, materials and glass to emerge gradually through a carefully controlled lighting sequence.

Alongside a series of hero visuals and detailed vignettes, an accompanying animation was produced to bring the installation to life. Supported by a choral soundtrack, the piece explores movement, light and materiality, culminating in the subtle opening of one of the enclosure doors.

Created as a promotional piece ahead of Clerkenwell Design Week 2026, the project offered an opportunity to explore the relationship between product, architecture and place, transforming a product display into an architectural moment.

Project: Majestic London
Event: Clerkenwell Design Week 2026
Venue: The Order of St John, Clerkenwell, London
Services: Creative Direction, CGI Visualisation, Animation, Art Direction